Headless WordPress
Headless WordPress with React & Next.js
Keep the WordPress editing experience your team knows. Gain a fast, custom, app-grade frontend built in React and Next.js.
When headless is the right call
Headless is the premium option — worth it when the goal genuinely needs it.
- You need extreme performance or app-like interactivity.
- You want custom UI/UX beyond what themes allow.
- You're building SaaS-like functionality on top of content.
- Your editors must stay in WordPress, but the frontend must be modern.
And when it isn't: if a well-engineered classic WordPress build meets the goal, we'll tell you — headless adds cost and complexity that must be justified.
How it works
WordPress stays the CMS
Editors keep their familiar workflow; content is served via REST or GraphQL.
React / Next.js frontend
A custom, performance-first frontend (SSR, SSG, or ISR as appropriate) for speed and flexibility.
Engineered end-to-end
WordPress and PHP, plus JavaScript, React/Next.js, and Node.js — one team across the whole stack.
Proof we build this
This very site runs on Next.js, so the headless approach is something we operate ourselves rather than just describe. See how we've approached real projects on our case studies.
Frequently asked questions
Do my editors lose the WordPress experience?
No. WordPress stays the CMS and your team edits exactly as before; only the frontend changes. Content is served via REST or GraphQL.
Is headless always faster?
Often, but not automatically. Headless enables app-grade performance and custom UX; if a well-engineered classic WordPress build meets the goal, we'll tell you rather than sell complexity.
Will headless hurt my SEO?
No, when it's engineered correctly — SSR, SSG, or ISR as appropriate, clean metadata, and structured data. We treat SEO as a requirement of the build, not an afterthought.
Related services
- WordPress Integrations — connect the headless frontend to your stack
- All WordPress engineering services — compare the four options
Tell us what you're building
Describe the product and the constraints. We'll tell you whether headless is the right call — and how we'd build it.
Discuss a headless build